Vox Humana

We developed this identity for a company that offers individual and group seminars on the art of spoken communication. The logo was designed to echo the "V" in the name, and also to visually represent the sounds projected by the human voice. This logo was recognized in the book "American Corporate Identity".

Stratosphere Entertainment

Identity developed for an international film production company. This identity was designed to be a substantial corporate mark that could compete visually with the "big guys" in the film business. A graphic interpretation of the letter "S" was created using lines to suggest movement, and enabling the logo to be animated dynamically when used in motion graphics.

The Academy of Interactive Arts & Sciences honors creative talent in the video game industry. This graphic identity was designed for all materials for their 4th annual awards show, including ads, invitations, signage, on-screen graphics etc. Bright colors and digitally manipulated electronic-themed images were used to reflect the energy and excitement of video game content.

A 48-room boutique hotel on Santa Catalina Island, the Hotel Metropole needed a new identity after beautifully re-designing the interior of the hotel. This logo was designed to project the casual elegance of the new decor while capturing the breezy, beach-oriented atmosphere of the hotel.

An identity for this television and film post production and equipment distribution company was created to project a clean, strong image with a versatile graphic that reflects the existing name.

The Color Workshop

This identity was created for a line of cosmetic gift packages (see packaging page). The product line was fun and colorful, positioned for a younger audience, and priced to enable the consumer to experiment with colors.This light-hearted mark, based on a color palette was rendered in multi-colors to reflect the nature of the product line and helped establish the brand's personality in the target market.

The Color Institute was a sister brand of the Color Workshop  that retailed in department stores rather than chain and mass, and therefore aimed at a more upscale market. The logo was abstracted from a drawing of an artists easel.

The client in this case, Quantum Television, needed an identity that would work in all mediums and that reflected the organization's global business profile. An existing logo which was a figurative rendering of a globe was used as a starting point and this mark developed which is strong, dynamic, and lends itself to many different mediums, including animation for on-screen use.

Picture Palace is a television production company that produces commercials. The president is an admirer of the art deco art form and particularly of the movie theatres built in that style. We developed this logo loosely based on photographs of various deco cinemas and used a type style that also reflected that era. This logo was recognized in the book "American Corporate Identity".

The cable television channel for the City of Long Beach - Channel 21 - asked us to create a new identity for their station. The solution shown here responded to their request for a logo that would create a feeling of home town warm-heartedness while promoting the sophisticated nature of this cosmopolitan beachside city. The identity was implemented on stationery, signage, on-air graphics, vans, mugs, t-shirts etc.

This identity was designed for the Animal Legal Defense Fund - a non profit group defending the rights of animals. The Guardians Council is their inner circle of high donors who are perceived as a very caring, nurturing group of members, which the logo strives to reflect.

iNetNow offers a unique service - 24-hour live internet surfers available by phone to research information on the web for people on the move who cannot get to a computer. The client requested a logo that had the same feeling as Yahoo - fun, irreverent and dynamic. This slightly retro logo matched their needs perfectly and was applied to stationery, clothing, the web site and various promotional items.